Our

STORY

Long History
Humble Beginnings
Two men standing and posing with arms around each other in front of a black and red Shelby's Food Express Mediterranean food truck.

Our

ORIGINS

Shelby's began with two friends, YAZAN AND YASSER...

They met in college and shared both Middle Eastern roots and a deep love for authentic food. What started as selling their mom’s traditional chicken shawarma from a small food trailer in Lambeth, Ontario quickly turned into something bigger. People couldn’t get enough of the flavor, the freshness, and the experience. That small trailer sparked a bigger vision: bring something different to the local food scene. Shelby’s would celebrate the rich traditions of Middle Eastern shawarma while adding bold inspiration from flavors around the world. Today that same spirit still drives everything we do — honoring tradition, making everything fresh, and giving every guest the chance to build their shawarma their way.

2014
  • Bought food trailer in Lambeth, ON for $10,000
2015
  • Opened first permanent location at 223 Horton St. East in London, ON in February
  • Purchased food truck in May 2015, becoming the first Halal food truck and the second ever food truck in London, ON
Two people standing at the window of Shelby's food truck ordering food during the day.
2019
  • Set the record for “World’s Longest Chicken Shawarma Wrab” at 152’ 3” during London RibFest
2021
  • Started franchising
  • Opened 6 locations in London area
2022
  • Opened first location in the Greater Toronto Area at 2140 Kipling Ave in Rexdale, ON, along with West Five in London, ON
2023
  • Set the record for “World’s Longest Falafel Wrab” at Muslimfest in Mississauga, ON measuring 62 meters long
  • Opened 10 new franchised locations accross the Greater Toronto Area
2024
  • With 37 thriving locations across Ontario, our footprint is rapidly expanding, forecasting an exciting (and surprising) growth trajectory set for 2025
  • Became the Official Shawarma of the Western Mustangs
  • Became the Official Shawarma of the Toronto Maple Leafs & Toronto FC
2025
  • Lauched Abbas' Smoothies
  • Expansion to the United States begins

REINVENTING SHAWARMA IS A PASSION THAT YOU CAN TASTE.

A Passion we're Proud to share

WE ARE ON A MISSION TO MODERNIZE THE CONVENTIONAL SHAWARMA BY BEING INNOVATIVE WITH THE FLAVOURS WE USE AND EXPANDING THESE UNIQUE FLAVOURS NATIONWIDE FOR ALL CANADIANS TO ENJOY!

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Our

VALUES

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COMMITMENT

Shawarma, the most desirable street food in the Arab World will always be our first love, even as we tackle other fusion food opportunities. Nevertheless, we are committed to maintaining absolute consistency in our root flavours, housemade sauces and fresh ingredients while ensuring the highest quality.

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INNOVATION

Innovation is our game and it’s what makes us a different sort of place. The way we do marketing is also quite unconventional, so much so that other businesses in our locale try to emulate our innovative techniques in their marketing!

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LOYALTY

Shelby’s™ is a young company with big ambitions, and those ambitions cannot see results without the help of outstanding and creative team members. Loyalty to and from our team members in the kitchens, the staff members behind the counters, our franchisees and our customers — all are invaluable to the success of our operation.

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UNITY

Our Shelby’s™ Giving Back initiative encourages our team to get involved in causes they feel passionate about. The amazing power of the legendary shawarma in strengthening the community has inspired us to make our wraps and bowls accessible to everyone.

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FULFILLMENT

We want to satisfy your taste buds when you’re at Shelby’s™. If God forbid, ketchup in your shawarma
makes you a happier person, we will load on that even if it makes us low-key cringe in absolute disgust.

Orange banner with black and white text reading 'Every Community Deserves Legendary Shawarma'.
ARABIAN FLAVOURS MIXED WITH WORLD CUISINES TO CREATE
SOMETHING THAT IS UNIQUE AND DOWN RIGHT DELICIOUS
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We are

GROWING

PARTNER WITH US AND BRING SHELBY'S™ TO YOUR COMMUNITY
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